MEDIA 101 - Design Concepts and Technology

Credits: 4
Lecture Contact Hours: 4
Description:

NOTE: This course has replaced CGT 109 .

To succeed in any discipline within the Media Arts field, students must have a strong sense of design. A variety of application programs are introduced in order to explore proper file types and tools and the strengths and limitations of a variety of digital media. This course includes an introduction to design elements and principles.The computer graphics industry is explored and resources are provided to create effective communication.

Prerequisites: None.
Corequisites: None.
Recommended: None.

Course Category: Occupational
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Course Competencies

Apply design principles using design elements to create effective visual communication.
Demonstrate familiarity with the policies and procedures used in the computer labs: proper start-up and shut-down procedures, how to multitask, how to use the file server, how to select and use the laser and ink jet printers and practice good file maintenance procedures.
Execute conceptual development to create visual components used within a composition.
Create effective image structures and layout designs based on the elements and principles of design.
Determine appropriate typographical treatments to enhance readability, legibility and priority of information.
Create abstract typographical treatments using type as line, shape and texture.
Demonstrate color harmonies (monochromatic, complementary, split complementary, analogous and triads).
Explore the psychological, emotional and cultural influence and differences that affect the understanding of color and meaning.
Utilize the current Schoolcraft College International focus area in a design project.
Utilize rulers, guides and layers.
Create vector and bit-mapped images.
Utilize the pen tool to create, move and edit straight and curved paths.
Explain the difference between open and closed paths and shapes.
Explore the color features and tools in Illustrator, including color models, modes; applying color to stroke and fills and making gradients.
Translate verbal criteria into a visual form.
Create page layouts.
Create computer animations.
Explore research database tools and library resources for communication arts.
Utilize a production design process in the execution of projects.
Develop critiquing skills to enhance visual judgment and evaluate work.
Explore the basics of intellectual property laws.
Prepare an interactive electronic portfolio of earlier class design projects, converting compositions into components for the portfolio.
Present an electronic portfolio of earlier class design projects, converting compositions into components for the portfolio.
Explore the various Media Arts pathways of degrees and certificates.